In June 2024, Neutra hosted an event at a gallery in Paris, inviting guests to explore the presentation of our Spring/Summer 2025 collection and the artworks of our Creative Director Bertrand Aznar.
GALLERY JOSEPTH AT RUE BAILLY
The event was held at Gallery Joseph on Rue Bailly, a location steeped in Parisian history. Once part of the abbey of Saint-Martin-des-Champs' fortified enclosure, Rue Bailly has evolved over centuries from two 18th-century streets into its current form. The gallery’s setting on this historic street aligned with Neutra’s philosophy of blending past and present, making it the ideal venue for showcasing the Spring/Summer 2025 collection. The minimalist interior of Gallery Joseph provided a clean, functional backdrop for the presentation, reinforcing Neutra’s focus on design and craftsmanship. The space created a connection between the shoes, Bertrand Aznar’s artworks, and the audience.
INTRODUCING THE HAKONE V.2
We offered an exclusive first look at the Hakone V.2, a reimagined version of our classic Hakone silhouette. Guests could see the shoes up close, displayed both physically on handcrafted wooden boxes and digitally on screens. This dual presentation highlighted the thoughtful details of the design, blending tradition and innovation. Alongside Bertrand Aznar's illustrations, the Hakone V.2 embodied Neutra’s commitment to timeless craftsmanship and modern versatility.
Our Creative Director Bertrand Aznar presented five illustrations featuring people styled with Neutra’s SS25 collection. Known for his clear lines, textured brushes, and palettes, Bertrand’s work captured the shoes in a natural and authentic way. Each drawing highlighted the connection between the footwear and everyday style, reflecting an approach to design. The illustrations added a creative layer to the event, blending art and fashion in a way that felt both personal and effortless.
The event was an opportunity to connect with those who appreciate thoughtful design and artistry. Conversations flowed naturally as guests explored the collection, Bertrand Aznar’s illustrations, and the setting of Gallery Joseph. It was less about presentation and more about shared moments—bringing together a community of people with a shared appreciation for creativity and detail.
